System Online|ID: HZ-2024-001

Hakim Zani

Web Designer, Creative Developer & AI Content Specialist

Bradford-based web designer and creative developer building websites, brand systems, motion, and campaign work for businesses across the UK.

I help businesses look more established online: sharper design, cleaner front-end, stronger messaging, and creative that holds up across site, social, and launch content.

Web DesignBrand DirectionMotionAI Content
Based in Bradford, working across the UK
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SECTION_04 // CORE_CAPABILITIES

What I actually help with

Design, build, motion, and campaign thinking all sit in one place, so the result feels sharper than the usual patchwork of freelancers, templates, and disconnected revisions.

View all services
01

Web Design Bradford

WEB DESIGN BRADFORD

Most small business websites look like an afterthought. Mine are built to earn trust before the first phone call: clean design, a clear structure, proper mobile UX, solid SEO foundations, and conversion paths that actually lead somewhere.

SERVICE_SCOPE:

Custom website design and front-end buildResponsive layouts for desktop, tablet, and mobileSEO foundations, clean page structure, and metadataPage flow, CTAs, and enquiry journeys built around conversion
02

Branding Bradford

BRANDING BRADFORD

A good identity makes a business easier to recognise and trust. That might be a full rebrand, a tighter logo system, or a visual reset that gives the business a more serious presence online and off.

SERVICE_SCOPE:

Logo systems and supporting brand marksTypography, colour, and visual directionSocial-ready templates and campaign assetsPrint and digital consistency guidelines
03

Motion Design

MOTION DESIGN

This is not motion for the sake of it. The point is to make the message land faster, hold attention longer, and give static design real presence across social, web, and in-venue screens.

SERVICE_SCOPE:

Motion graphics and animated brand assetsShort-form social edits and looping contentCampaign visuals for launches and promotionsDisplay content for venues and in-store screens
04

AI Video Ads

AI VIDEO ADS

AI helps with speed, visual exploration, and production. It does not replace concept, direction, editing, or judgement. That still matters, especially when the output needs to look premium rather than obviously AI-generated.

SERVICE_SCOPE:

AI-assisted video concepts and visual directionsSocial-first ads for product, service, and launch campaignsShort-form variations for testing and iterationHuman-led editing, pacing, and finishing
05

Marketing for Local Businesses

LOCAL BUSINESS MARKETING

I help local businesses tighten the whole digital picture: website structure, campaign visuals, local search basics, social content, landing pages, and the small conversion fixes that make a business look more serious online.

SERVICE_SCOPE:

Website refreshes and campaign landing pagesContent and creative for launches, offers, and promotionsLocal SEO basics and on-site structure fixesBrand consistency across site, social, and campaign assets

SECTION_02 // SELECTED_WORK

SELECTED WORK (03)

CHAPTER_02 // SELECTED WORK

SELECTED
WORK

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01
PW GYMS
PW_GYMS_HERO.PNG
LIVE
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2025NEXT.JSREACTCAPACITORFULL STACKAPP

PW GYMS

Women's Gym Digital Ecosystem

Website, member app, and admin tools for a women-only gym in Bradford. One system for sign-up, class booking, QR entry, and day-to-day management.

DELIVERABLES

WebsiteMobile AppAdmin Dashboard
02
FDL BESPOKE
FDL_BESPOKE_HERO.PNG
LIVE
VIEW CASE STUDY
2025NEXT.JSE-COMMERCEFULL STACKUI/UX

FDL BESPOKE

Automotive Styling & E-Commerce

Premium storefront for an automotive styling company, pulling together product browsing, custom enquiries, and a showroom-style feel.

DELIVERABLES

WebsiteE-CommerceCMS
03
JON CARLO
JON_CARLO_HERO.PNG
LIVE
VIEW CASE STUDY
2025NEXT.JSLUXURY BRANDINVENTORYUI/UX

JON CARLO

Prestige & Supercar Dealership

Cinematic site for a prestige and supercar dealership, with a stronger showroom feel, clearer inventory, and a more polished enquiry experience.

DELIVERABLES

WebsiteInventory SystemBrand

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SECTION_05 // MANIFESTO

Manifesto

IDON'TDESIGNPAGES.IBUILDDIGITALWEAPONSFORBRANDSTHATREFUSETOBLENDIN.EVERYPIXELHASAJOB.EVERYINTERACTIONISINTENTIONAL.

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DECLARATION_RECORDED: 2026-04-24
"

OPERATING PRINCIPLES:

[01]SYSTEMS OVER DECORATION
[02]EVERY PIXEL HAS A JOB
[03]TECHNICAL CRAFT MEETS TASTE
[04]BUILD THINGS THAT COMPOUND
CHAPTER_03LOCATION / REACH

Based in Bradford. Working across the UK.

I am based in Bradford and work with businesses across West Yorkshire and the rest of the UK: gyms, retailers, hospitality, automotive, property, and local service companies.

Design, build, motion, and marketing all happen in one place, so the end result holds together instead of looking stitched from five different suppliers.

// SECTORS SERVED

Recurring work with gyms, retailers, hospitality brands, automotive operators, property businesses, and premium service companies.

  • 01Hospitality
  • 02Retail
  • 03Fitness
  • 04Automotive
  • 05Property
  • 06Service businesses